Awarding a master licence the VIP
way...
The following 12 photographs and text explains the
8-month journey it took for Bob Jacques, Susan Muise and VIP
Bin Cleaning to meet, agree and prepare the business for
launch in Ontario, Canada.
The first step is to introduce yourself to VIP Bin Cleaning
this can be achieved simply by replying with your
details
via the enquiries page – or
as in Bob’s and Susan’s
case, they took the opportunity of flying to Washington to introduce
themselves personally to some of the VIP team.
Photos 1 & 2: Bob
and Susan meet the VIP team for the first time at the Washington
Franchise Exhibition.
Once introductions had been made it soon became apparent that
all parties viewed business in the same professional way and a
strong relationship based on friendship and respect was being forged
-
this allowed
the deal to progress to the next stage.
The next stage in this case was for VIP's Managing Director, Mark
Harvey, to visit Bob and Susan in Ontario – this allowed
him to see for himself if he believed the concept could be successfully
exported into the
Canadian
market.
It also
gave everyone a chance to spend more time together allowing the
relationship to develop which is crucial if you are going to
work
together
for
several years.
Photo 3: Relationship building - Bob trying to
teach Mark to canoe in Canada!
After both parties had agreed the concept could be successfully
exported to Canada and all relevant due dilligence and legalities
had been completed, the deal is agreed and Bob flies to the UK
to sign the master licence agreement and commence his intensive
training programme.
Photo 4: Bob and Mark shake hands after signing
the Master Licence agreement.
Photo 5: Bob is introduced to various members
of the VIP Network Support team, some of whom he will be meeting
for the first time.
Photos 6:
Classroom
training
begins – this incorporates all aspects of the business,
including: marketing, accounts, route planning, working
with local authorities, health and safety, licences
and regulations, brand and corporate image, and anything else
that is needed to ensure Bob is fully equipped and conversant
to operate the VIP business and franchise model.
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